HighRock
Toggle Menu

Let us help you elevate your brand.

Central Maryland Driving Directions

20140 Scholar Drive
Suite 316
Hagerstown, MD 21742
United States

Port Covington, Baltimore

Weller Development, a privately-held, full service real estate firm was founded in 2013 by real estate developer Marc Weller. Headquartered in Baltimore, Weller Development leverages their team’s extensive experience to offer a range of solutions for all phases of development. Weller Development is primarily focused on the revitalization of the Port Covington neighborhood in Baltimore, which they hope will generate fresh opportunities for innovation and entrepreneurship for Baltimore residents and the local workforce.

Port Covington

An UnReal Destination

Working with the development team, we set out to create a solution that would attract both investors and tenants to this world-class waterfront destination. HighRock decided to use Unreal, a video game engine, to create an interface that would allow users to virtually walk through Port Covington’s architectural spaces. Working with Weller Development’s architects and interior designers, HighRock helped visualize the future of 2.5 miles of Baltimore’s waterfront, complete with vibrant retail and entertainment, iconic office buildings, hotels, residential spaces, and waterfront parks.

Port Covington
Sagamore Spirit

Writing the Future

Because the Port Covington development project is so expansive, it had the feel of a microcosm of a city. During HighRock’s work on the project, many of the details of final design were unknown. Because of this, our team played an exciting role in helping to articulate and visualize what the final product would look like.

Port Covington

Versatility and Value

Early in the project’s development, we created 3D stills of the area that served Weller Development well, but as the needs of the project grew, we realized the flexibility of Unreal engine would be a tremendous asset. This platform better serves the development team, allowing them to demonstrate walk-through ability or send specific renders. Instead of being confined to specific angles and locations for their 3D renders, users can take screenshots at any time. We wanted to build a tool that could be used to show investors value, showcase the properties to potential clients, and help Weller Development navigate the government approval process for their development. The end result was a versatile tool to help the development team promote their properties.

Port Covington

Willingness to Innovate

There’s always a good solution for every client. Instead of defaulting to the typical CRE marketing solutions and tools – Weller Development was willing to innovate with our team and explore a new way of approaching things. As a result, the finished project is not only something we’re all very proud of, but is also an extremely effective marketing tool.

Len Sullivan
Vice President

Port Covington

Work with us

Make it happen.
Do you have an exciting idea, challenge, or opportunity? Let’s talk.